Christmas Spending Forecast (Part 2)
The spending intentions results for November are much lower!
Americans Spending Patterns Survey Americans Spending Patterns Survey

In a recent Gallup survey of consumers spending patterns shows that Americans spend more in the weekend. Below you’ll find some survey conclusions that you can use in your Internet marketing ad campaign.

Christmas Spending Forecast Christmas Spending Forecast

Every year Gallup is looking at Americans Christmas spending intentions. They ask consumers to forecast their holiday spending intentions. The survey is done three times a year in October, November and December. This information can be valuable for Internet Marketers and can be used to determine their campaign strategy.

Creating Effective Landing Pages for PPC Campaigns Creating Effective Landing Pages for PPC Campaigns

Every online business need landing pages to convert the traffic from their PPC campaigns in to customers. In most cases the success and failure of your online campaign depends on the quality of your landing pages. Below you’ll find some tips that you can implement to make your landing pages more effective and to make money online for your business.

How to Handle a Project Missed Deadline How to Handle a Project Missed Deadline

You couldn’t prevent it and did everything in your power to meet the timeline, but unfortunately you’ve missed the deadline. What to do now?

Every freelancer will sooner or later miss a deadline. It’s not the end of the world, but a client can be really angry if you just tell them. So you need to know how to break the news to the client. In today’s post some tips on how to handle things.

1. Notify the Client

This is of course the most difficult step of all the steps, but you need to notify the client as soon as possible. It’s a must! For example if the client has a client of there own (that is waiting for your work), your client has to notify them that they can’t deliver on time. So bite the bullet and tell them at once.

Waiting until the last moment is never a good idea. Almost every freelancer knows or feels when they are not going to make the deadline of a certain project. So if you feel that time is going to be a problem (for example a week before the deadline) then let your client know you concerns. By telling your client that you probably won’t going to make the deadline, they’ll be able to create other plans or if you lucky grant you an extension. But in any case you need to let them know as soon as possible.

2. Apologizing

If you didn’t met the deadline because of someone else its fault (for instance the client or a supplier) then maybe this step don’t apply. But if you committed to a deadline and missed it based on no fault but your own, then it’s professional to admit to your mistake(s) and apologize. In most cases an apology won’t help, but it demonstrates good manners and an appreciation of the client’s needs.

3. What Went Wrong

Asked for to little time, job to large for one person or order supplies too late? You need to indentify what went wrong! Without knowing what went wrong you can’t correct the problem or avoid it in the future. So this is a crucial step! If you’ve find the problem then also tell the client (maybe you both can learn from the experience.)

4. Create an Action Plan

After you’ve found out what went wrong, you need to create an action plan to show to your client that you intend to avoid the same problems in the future. This will show the client that you’re serious about your working relationship and most of all, that you don’t take missed deadlines lightly. They need to feel reassured that you’ve corrected the problem!

5. Never Again

There will always be unforeseen circumstances and random occurrences that could get in the way of meeting a deadline. But it should never happen two times with the same client or you will probably lose that client’s business. So don’t let it never happen again! Keep on top of your time lines and communicate everything with your client as soon as possible.

It’s also a good habit to document your communications with a client. For instance if they are “accusing” you of not telling them on time then you have something to backup your side of the story. (Store email etc.)

Use Coupons to Increase Your Online Business Sales Use Coupons to Increase Your Online Business Sales

Coupons are a great way to increase the number of customers and to help boosting your online business sales. Even a simple $2 or $5 off coupon can help to build publicity and spread the word of your money off action for your products.

Three Simple to Implement Email Marketing Tips Three Simple to Implement Email Marketing Tips

If you want to promote a product or service online you should definitely look into setup an email marketing campaign. A good email marketing campaign can help you to promote your online business and can become an important income stream for your business.

Don’t Focus on Two Domains Only! Don’t Focus on Two Domains Only!

The scope of most small businesses marketing campaigns is often on two domains only. In most cases they only focus on their own business domain (example: mybusiness.com) and on the search engine domain google.com.




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